Have you seen this new meme that's exploding? The kitten one. I've never seen anything like it before. It's literally everywhere - my feed is 90% kittens right now. 🐾

Yea this thing isn't dying off. It's been six weeks and it's still growing. Every time it starts to dip, someone new picks it up and gives it more legs.

Even my 5-year-old niece is into it. Her school did a "kitten kindness" day because of it. 🧁 Any way we can make something from it?

It's risky. Young people today see brands using existing memes as super cringe. 😬 It can backfire hard if it looks like we're trying too hard.

True, but this isn't just hitting the youth demographic it's gone way beyond that. I've seen posts from retirement groups, book clubs, even a mayor shared one this morning with the caption "Public cuddles initiative coming soon." 🧓📚"

Let's put out a few posts, see if we get any traction. 📢

I can mock up some soft pastel visuals with kittens in branded hats. Super gentle vibes.

Love that. Make it subtle but weirdly endearing.

We are now a cat-driven marketing agency. No turning back.

Okay I just posted a teaser on our IG story with a paw print loading animation. 🐾⏳

Just pushed a tweet: "Corporate mews: Because every decision needs more whiskers." Let's see what happens. 🐱📈

Watching the reactions now. This is either genius or a total mess. Probably both. 😅

We're getting crucified out there. Can someone tell me what the hell happened overnight?

Did anyone actually read the comments last night? Because I thought we were getting good engagement before bed.

Honestly, same. I even saw people making memes about our posts. That usually means we're in, right?

Wait, is it bad-bad? Like cancel-culture bad or just people mad they missed the joke?

No one on the night shift pinged me. Why are people tagging my personal account with “kitten grifter” memes? Is that even about us?

There's a lot of talk about how tone-deaf it is. Most people are saying we're just trying to cash in on something wholesome because we saw a trending hashtag.

There's a Discord server compiling our staff names and trying to doxx us, This is escalating fast.

Okay, everyone needs to set all their social accounts to private immediately. I don't care if you only use it for cat videos, lock it down and double-check your passwords. And everyone, actually read the security policies these people are going to try to hack us, it's not just a joke anymore.

Shiy, My LinkedIn actually got hacked someone swapped my photo for one with cat ears and labeled me "Minister of Fur Affairs." It has 6k likes and I can't even log in to fix it.

Everyone take a breath, then do as Jenna says. I'm going to get a video call going so we can work this out.

What if we just say it was an intern who went rogue? Quick apology, boom, done.

Honestly, we've got enough interns. No one will notice if we throw one under the bus 🚌🚌🚌. Might as well use that for something.

Just let me know when PR is done roasting us. I'll be over here hiding under my desk.

Becca, you have to report your LinkedIn hack to IT. They'll need to check your laptop for malware. Sorry, protocol.